During a highly competitive design competition, I successfully developed a comprehensive brand identity for Three Friends Animal Rescue. This intricate project involved creating a cohesive visual system, crafting compelling messaging, and designing educational print materials. The primary focus of these materials was to raise awareness about the importance of pet microchipping, ensuring that pet owners understand the critical role it plays in reuniting lost pets with their families. Overall, this initiative aimed to enhance the organization’s outreach and impact within the community.